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LWV League of Women Voters of California Education Fund
Smart Voter
San Diego County, CA November 4, 2008 Election
Proposition G
Garden Del Mar Specific Plan Approval
City of Del Mar

Majority Approval Required

Pass: 2181 / 84.53% Yes votes ...... 399 / 15.47% No votes

See Also: Index of all Propositions

Results as of Jan 24 10:40am
Information shown below: Impartial Analysis | Arguments |

Shall the ordinance approving the Garden Del Mar Specific Plan, as approved by the Del Mar City Council On August 4, 2008, be adopted?

Impartial Analysis from the City Attorney
The voters approved the Downtown Initiative ("Measure B") on April 8, 1986. Measure B requires specific plans for properties in the downtown commercial area larger than 25,000 square feet or proposing more than 11,500 square feet of development to be approved by the voters. The Garden Del Mar Specific Plan proposes development on a primarily vacant lot of 25,527 square feet. Total development on the lot is expected to be approximately 19,650 square feet of floor area. Therefore, the Garden Del Mar Specific Plan requires approval by the voters prior to any development occurring on the site. The City Council adopted the Garden Del Mar Specific Plan on August 4, 2008.

The Specific Plan includes discussions related to 1) Design Elements, 2) the City's Community Plan, 3) amendments to the Local Coastal program, 4) consistency with applicable city planning documents, 5) compliance with Measure B, 6) Bonuses and Exceptional Public Benefits, 7) the proposed zoning regulations, and 8) the adoption, amendment and enforcement of the Specific Plan. The Garden Del Mar Specific Plan creates a regulatory framework governing the development of the site. If approved by the voters, it will replace the current zoning. The documents approved by the City Council on July 28, 2008 and August 4, 2008 are located at the City Clerk's office in the City of Del Mar at 1050 Camino Del Mar or online at

The proposed project is located on the southeast corner of Camino Del Mar and 10- Street. The permitted uses in the Specific Plan are office, retail and restaurant and the buildings will be arranged as an open campus of six two-story buildings parallel to Camino Del Mar. A total of three public plazas will be constructed within the proposed project. The front row/street-level commercial spaces along Camino Del Mar and bordering the corner public plaza will be reserved for retail and restaurant uses.

If a majority of the voters vote "yes" on Proposition G, development could proceed in accordance with the provisions of the Garden Del Mar Specific Plan. If a majority of the voters vote "no" on Proposition G, the existing zoning would remain and development could not occur under the Garden Del Mar Specific Plan.

The above statement is an impartial analysis of Proposition G. If you desire a copy of Proposition G, please call the City Clerk's office at (858) 755-9313. This information can also be viewed on the City's website:

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Arguments For Proposition G
In 1986, voters approved Measure B to protect against inappropriate commercial development in our downtown and to further Community Plan goals of creating an economically viable, pedestrian oriented and attractive downtown that serves the needs of both residents and visitors. Measure B allows the citizens of Del Mar to have a direct voice in the redevelopment of properties along Camino Del Mar.

Both Del Mar Plaza and L'Auberge Del Mar were approved under the provisions of Measure B.

A recent report commissioned by the Del Mar Village Association and the City described a commercial district struggling to survive and failing to provide the necessary sales tax revenues that our city needs.

The Garden Del Mar Specific Plan is the product of unprecedented collaboration between the owners of the old gas station property and a Steering Committee made up of Del Mar residents appointed by the City Council.

Over 18 months, the Steering Committee listened to concerns of residents and merchants; the Committee questioned and validated the property owner's financial projections and product mix; and it directed the property owner's redesign of the project.

The Garden Del Mar Specific Plan provides a long-needed southern anchor for our downtown including a restaurant, a cafe, retail shops, public plazas, office space for Del Mar residents, underground public parking, traffic calming measures and other mitigation to protect surrounding neighborhoods, an architectural design that enhances our community, and over $750,000 in off-site public benefits - all of which will be required by a binding Development Agreement.

After more than 60 community meetings, this project was unanimously approved by the Design Review Board, Planning Commission and City Council. It represents an important step in revitalizing our downtown to better serve the needs of residents and to achieve the goals of our Community Plan. It deserves Your YES vote.

Del Mar City Council

Del Mar City Council

Deputy Mayor
Del Mar City Council

Del Mar City Council



Del Mar City Council

(No arguments against Proposition G were submitted)

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Created: January 24, 2009 10:40 PST
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